Locations

Market research in 50 Indian cities

Supervised field teams in every Tier 1 metro and 42 Tier 2 cities, with rural coverage across every state.

Tier 1

Metro cities

Mumbai

India's financial capital and headquarters city for most FMCG, BFSI and media companies.

Delhi NCR

The national capital region, a vast and diverse consumer market and India's policy hub.

Bangalore

India's startup and technology capital, home to global capability centres and digital-first consumers.

Chennai

The 'Detroit of India', a manufacturing and healthcare powerhouse on the east coast.

Hyderabad

A life-sciences and technology hub, often called the pharma capital of India.

Kolkata

The commercial gateway to East and Northeast India with a strong trading heritage.

Pune

An automotive and IT cluster with one of India's largest student populations.

Ahmedabad

Gujarat's commercial capital, known for textiles, chemicals and entrepreneurial businesses.