Retail · Customer Satisfaction & NPS
Customer Satisfaction & NPS for the Retail industry
Measure loyalty and find the levers that keep customers coming back.
Quick answer
Market Research India offers customer satisfaction & nps for Retail companies in India. Methods include nps programmes, csat surveys, touchpoint analysis, with fieldwork in 50 cities.
Proposal in 24 hours
Scoped, itemised and fixed-fee.
50 cities, 14 languages
Our own supervised field teams.
Senior-led, NDA-first
A research director on every project.
2,400+
Projects delivered
50
Cities with field teams
30
Industries covered
14
Indian languages
01
Overview
Shopper, store and format research for modern retail chains and malls. Customer Satisfaction & NPS gives retail teams clear evidence for their decisions.
We design every customer satisfaction & nps study around the realities of the retail market: who buys, who influences the purchase, and how channels work across urban and rural India.
02
Methods
- NPS programmes
- CSAT surveys
- Touchpoint analysis
- Closed-loop feedback
03
Deliverables
- NPS dashboard
- Driver analysis
- Action plans
04
Retail questions this answers
- Why do shoppers choose one mall over another?
- What drives basket size?
- How is quick-commerce affecting stores?
How we work
Our research process
- 01
Discovery
We turn your business question into clear research objectives.
- 02
Design
Sampling, method, questionnaire and discussion guides, translated into local languages.
- 03
Fieldwork
Supervised field teams with GPS, audio and back-check quality control.
- 04
Analysis
Statistical and thematic analysis by senior researchers.
- 05
Insight
Board-ready reports, dashboards and workshops with clear recommendations.
Before you brief us
Frequently asked questions
What does customer satisfaction & nps cover for the retail industry?
Typical outputs include nps dashboard, driver analysis, action plans, built around the questions that matter in retail.
Which cities can the study cover?
Any combination of our 50 Tier 1 and Tier 2 cities, plus rural clusters where needed.
Keep exploring
Explore more
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- Retail market feasibility studies
- Retail competitor analysis
- Retail brand health tracking
- Retail product & concept testing
- Retail pricing research
- Retail market sizing & forecasting
- Retail ethnographic research
- Retail healthcare market research
- Retail retail audit & distribution
- Retail usage & attitude studies
- Retail advertising & media research
Next step
Commission customer satisfaction & nps for your retail business.